JOSEPH REEDER

GRAPHIC DESIGNER
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Bove: Brandbook

Book Design

A product showing a compelling brand experience in the format of a book. Starting with a previous project where I produced the personal brand 'BOVE', I took those attributes and redesigned them in ways within the book. This book takes you on a mental journey of being a lamb that changes the norm and goes on an adventure without it's flock. The means of this book is to inspire the reader, to be unique and not to follow the norm.